Personalisation And Real-Time Offers Are Now Necessities

Personalisation And Real-Time Offers Are Now Necessities

42% of marketers name personalised marketing as their top priority (according to Chartered Institute of Marketing) and companies that create personalised experiences are seeing revenue increase by 6-10% (according to Boston Consulting Group). A new research from Eagle Eye shows that personalisation is no longer optional, it’s a necessity for successful marketing.

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