Already have some valuable content and want to create new content based on it? Great idea! Content recycling is used by both global brands and newcomers to a particular industry. It's important that you already have content on the basis of which you will make another one, and that it is up-to-date. We'll show you how you'll use previously prepared content to grab your audience's attention.
Building a customer base for FMCG brands may not be as easy as it seems. That’s mostly due to the fact that those customers usually do not interact directly with those brands, only via their products. In fact, many FMCG brands are owned by the same company, and customers are not always aware of this fact. So, if you run an FMCG business, what can you do to build a customer base? Here are your options!
Do you run an online store and want to sell more? We have a solution for you! Use Marketing Automation and achieve your goals without burning through your budget. Wondering how you can use marketing automation tools in e-commerce? Read about 5 marketing strategies to increase sales.
If you run an online store, AOV (average order value) is one of the most important metrics to which you should pay attention. The higher your AOV is, the more profitable each customer is, and you can invest more money to get more customers. In this post, we will show you how you can use marketing automation to increase AOV in your store. Let's have a look!
Regardless of the industry you're in, you need to match the form of communication to your customers. The most common channels are, of course, email and SMS, but each works well only in certain situations. Do you know what kind of marketing campaign to prepare for your audience? If not, be sure to read this article and see in which situations it's good to choose SMS marketing, and in which situations sending emails will work better.
How can I get more clients? At some point, this is a question most entrepreneurs ask themselves. The truth is that getting new clients is essential for the growth of any business, yet there is no one-size-fits-all solution. That’s why the best thing you can do is explore various strategies and determine what yields the best results.
Surely more than once your customers have received follow-ups, but have you used marketing automation to do so? Manually creating and sending these types of messages takes a lot of time, and there's a risk that they won't reach some recipients. Worse, the follow-ups may go to the wrong person, in which case they are unlikely to want to take advantage of the offers. See what marketing automation tools to use to create and send professional follow-ups that increase conversions.
