Marketing automation is your passageway to more sales, more people reaching out to your company, and higher AOV (average order value) rates. In this year’s last post, we want to show you how marketing automation can help you give your sales a solid boost. It’s your must-read as you’re planning sales and marketing activities in 2025!
Do you know what temporary emails are and when you can use them? Or are you looking for some solution to the plethora of SPAM you receive every day? In this article, we will explain what a 10-minute email is and discuss what its advantages and disadvantages are.
When communicating with your customers, you definitely want to encourage them to take advantage of your offer. One reliable way to make your audience curious is real-time marketing, that is, marketing activities based on changes in the environment. With iPresso Satellite, you will use the full potential of real-time marketing and tailor your ads to the needs of interested users.
Even in the age of social media, email marketing still plays a vital role in your marketing activities, especially when it comes to customers who are already in your database. Nowadays, it's relatively easy to automate email communication, especially with such a tool as iPresso. Read on to see what email marketing automation will give you!
Do you want to offer your customers the products best suited to their needs? Running an online store, you certainly sell a lot of goods and don't have time to recommend each user individually, so we have a solution for you! Use pop-ups, recommendation frames and Marketing Automation scenarios and you will increase the value of the shopping cart and sell more!
Customer segmentation is something we frequently mention on this blog, and for a good reason. With a well-segmented target audience, you can conduct more effective sales and marketing campaigns. In many cases, customer segments are also the basis for special deals and offers that aren’t available to everyone visiting your online store or website. This is the case with the loyal customer segment. Companies frequently want to reward such customers by giving them access to perks that aren’t available to other visitors. Let’s take a moment to find out how to make the most of this segment.
Surely you've noticed how much value leads have for your company, but can you manage them properly? Did you know that with lead management you can more easily convert people interested in your offer into real customers? With iPresso, lead management is simple and effective!
