Purchasing habits of many customers depend on external conditions. Clothes, sporting goods, outdoor equipment, even grill-related products – we buy these things mostly when conditions outside are favorable. At iPresso, we understand this dependence; that’s why we introduced iPresso Satellite to our offer. It’s probably the very first marketing automation system that reacts to external conditions. Let’s have a look at it.
It’s a common misconception that automation is only for email marketing. Today, with advanced marketing automation platforms, you can automate many more processes (both marketing and sales-related) going on every day in your business. The benefit? Saving a lot of time, obviously! Let’s have a look at what you can automate almost immediately using iPresso.
So, you decided to organize an industry event for your customers, stakeholders, and coworkers. That’s a big assignment! There’s a lot of planning involved, as well as other things such as marketing, agenda, invitations, and venue. Thankfully, with our help, you can automate many elements on your to-do list. Sounds interesting, doesn’t it? Let’s have a look.
Retail companies are just perfect for implementing the omnichannel model. Communication in many different channels, multiple features and offers, as well as personalized product recommendations – all of that can be easily automated. In this post, we want to show you how to use marketing automation in a retail business.
If you’re running an online business, e.g., an online store, you surely have multiple data sources and assets to manage. Many of these assets are useful when it comes to communication with your customers (e.g., product data or blog posts). With our Feed Manager, you can manage them effectively and use them to conduct more effective marketing campaigns.
Creating a new marketing campaign is not always easy. There are many things to think about, including target audience, offer, copy, and layout. And today, we want to focus on that last element. The visual side of your ads, pop-ups, and newsletters is incredibly important, as the majority of people are visual learners. So, how can our Theme Creator streamline your work? Let’s have a look.
Media and entertainment is a challenging market sectors. Users require good content and personalized recommendations of shows and movies. Keeping users engaged can be tricky, though. Thankfully, you can adopt marketing automation to reach users more effectively and provide them with personalized recommendations.
