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14 July 2026
by iPresso
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Tag: marketing automation

B2B SaaS Playbook: How to Build an Automated Sales Funnel in 5 Steps
Articles

B2B SaaS Playbook: How to Build an Automated Sales Funnel in 5 Steps

Alicja Kuźmińska
October 23
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Content Marketing in FMCG: How Recipes and Tips Build Loyalty Stronger Than Promotions
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Content Marketing in FMCG: How Recipes and Tips Build Loyalty Stronger Than Promotions

Alicja Kuźmińska
October 21
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Which Lead is Ready to Talk? Build B2B Behavioral Scoring and Stop Guessing
Articles

Which Lead is Ready to Talk? Build B2B Behavioral Scoring and Stop Guessing

Alicja Kuźmińska
October 16
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Marketing Automation as the “Brain” for Your Headless Commerce. How to Create Consistent Customer Communication?
Articles

Marketing Automation as the “Brain” for Your Headless Commerce. How to Create Consistent Customer Communication?

Alicja Kuźmińska
October 14
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Automation in Finance: How Transaction Notifications and Alerts Build the Image of a Solid Brand
Articles

Automation in Finance: How Transaction Notifications and Alerts Build the Image of a Solid Brand

Alicja Kuźmińska
October 9
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Who is Your Best Customer? RFM Segmentation in iPresso Will Show You How to Find Out
Articles

Who is Your Best Customer? RFM Segmentation in iPresso Will Show You How to Find Out

Alicja Kuźmińska
October 7
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Getting Data from Customers: Unlock the Power of Zero-Party Data Before Your Competition Does
Articles

Getting Data from Customers: Unlock the Power of Zero-Party Data Before Your Competition Does

Alicja Kuźmińska
October 2
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1-to-1 personalization in marketing automation: a smiling woman in an orange turtleneck points her finger toward the viewer, symbolizing direct and individualized customer communication.

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