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iPresso’s Pipelines – Four Stages of a Lead Nurturing Campaign

iPresso’s Pipelines – Four Stages of a Lead Nurturing Campaign

Pipelines are one of the advanced reporting features in iPresso that allow marketers to track marketing and sales processes in real time. This solution enables marketers to keep an eye on the flow of contacts through various stages of communication, lead nurturing processes and marketing campaigns. Pipelines are based on segmentation – iPresso automatically checks...