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21 May 2026
by iPresso
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Tag: Communication personalization

Customers Abandon the Shop, Not the Shopping Cart
Articles iPresso Interview

Customers Abandon the Shop, Not the Shopping Cart

Jarosław Ściślak
December 2
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Positive Customer Experience Means More Revenue For Businesses
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Positive Customer Experience Means More Revenue For Businesses

Michał Pasternak
August 23
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Smartphone’s increasingly popular as an online purchasing device
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Smartphone’s increasingly popular as an online purchasing device

Michał Pasternak
April 25
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Targeting and personalisation remain top priorities for retailers
Articles iPresso Interview

Targeting and personalisation remain top priorities for retailers

Michał Pasternak
March 23
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Cutting-edge marketing solutions discussed at the Omnichannel Retailing Forum
Articles iPresso Interview

Cutting-edge marketing solutions discussed at the Omnichannel Retailing Forum

Michał Pasternak
November 24
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Magnifying glass with bullseye target surrounded by wooden blocks with person icons - illustrating hyper-personalization and precise contact targeting in marketing automation

Hyper-Personalization Without AI: How to Use Conditional

Customers expect brands to know what they need, understand their buying context, and send the

  • 10 Min Read
A blue 3D house model protected by a blue umbrella on a white reflective surface – a metaphor for insurance coverage and automated policy protection.

Marketing Automation in Insurance: Automating Policy Renewals

For decades, the insurance industry has relied on the assumption that a customer who bought

  • 10 Min Read

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