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20 July 2026
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Tag: Communication personalization

Customers Abandon the Shop, Not the Shopping Cart
Articles iPresso Interview

Customers Abandon the Shop, Not the Shopping Cart

Jarosław Ściślak
December 2
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Positive Customer Experience Means More Revenue For Businesses
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Positive Customer Experience Means More Revenue For Businesses

Michał Pasternak
August 23
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Smartphone’s increasingly popular as an online purchasing device
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Smartphone’s increasingly popular as an online purchasing device

Michał Pasternak
April 25
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Targeting and personalisation remain top priorities for retailers
Articles iPresso Interview

Targeting and personalisation remain top priorities for retailers

Michał Pasternak
March 23
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Cutting-edge marketing solutions discussed at the Omnichannel Retailing Forum
Articles iPresso Interview

Cutting-edge marketing solutions discussed at the Omnichannel Retailing Forum

Michał Pasternak
November 24
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An e-commerce customer receiving a WhatsApp message from an online store. A smiling woman in a grey blazer uses her smartphone on a modern city street.

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1-to-1 personalization in marketing automation: a smiling woman in an orange turtleneck points her finger toward the viewer, symbolizing direct and individualized customer communication.

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Every customer wants to feel special, no matter the industry. When a buyer sees that

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