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23 April 2026
by iPresso
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Tag: marketing automation

Meet the new functionality in iPresso Enterprise, the GeoPoints database
Articles

Meet the new functionality in iPresso Enterprise, the GeoPoints database

Ela Ciernicka
August 30
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How to effectively use marketing automation to generate leads: Best practices from 6 industries
Articles

How to effectively use marketing automation to generate leads: Best practices from 6 industries

Ela Ciernicka
August 29
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Building customer loyalty with marketing automation: How to keep customers for longer?
Articles

Building customer loyalty with marketing automation: How to keep customers for longer?

Ela Ciernicka
August 27
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WhatsApp marketing automation: Create communication flows and interactions with customers
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WhatsApp marketing automation: Create communication flows and interactions with customers

Ela Ciernicka
August 22
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Want more conversion? Personalize SMS marketing!
Articles

Want more conversion? Personalize SMS marketing!

Ela Ciernicka
August 20
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Build (and expand) your contact base. Some strategies to get started
Articles

Build (and expand) your contact base. Some strategies to get started

Ela Ciernicka
August 13
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Customer Data Platform: Increase customer engagement
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Customer Data Platform: Increase customer engagement

Ela Ciernicka
August 9
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Recent Posts

Financial advisor discussing loan terms with a couple in a modern office

Marketing Automation in Finance: Personalization of Credit

We have a certain paradox in the financial industry. Because yes, customers want tailored offers,

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Infographic illustrating progressive profiling: a sequence of overlapping head profiles in rainbow colors on a blue background. It visualizes the step-by-step building of a customer profile and data collection in B2B marketing for personalization without long forms.

Progressive Profiling: Building a Customer Portrait Without

Data collection can be challenging; every field in a registration form can be a barrier

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