Nowadays, customer retention is as important as acquiring new customers. Retaining customers not only ensures a steady revenue stream but also helps build a loyal customer base and, as a result, a stable business. The better you are at keeping customers engaged in communication with your brand, the faster your business will grow. And this is something marketing automation can help you with! Let’s see how you can increase customer retention using our platform.
Tag: online marketing
Using contact forms in marketing automation
Contact forms are an effective marketing automation tool. An easy-to-implement solution that allows you to effectively generate leads and build a valuable contact database. How to do it in practice?
Automate getting customer reviews in e-commerce
If you run an online store, customer reviews, both about your store and your products, can help you gain the trust of new customers who are about to place their first order in your store. If you run a medium-sized or large online store, you surely see that gathering those reviews manually is ineffective and time-consuming. With iPresso, you can automate getting customer reviews; let’s see how.
Using a customer journey map to personalize your email marketing
Personalizing your email marketing is the key to increasing engagement and conversions with your audience. One of the most effective tools that can help with this is a customer journey map. This concept allows companies to better understand customer experiences and needs at different stages of their interaction with the brand. In this article, we will discuss what a customer journey map is, how it can be used to personalize email marketing, and how marketing automation can support this process.
How can marketing automation optimize the student recruiting process in the education sector?
Whether you run a school, a university, or an online training/education platform, your success largely depends on whether you can get more students/users on a regular basis. With iPresso, you can optimize this process and get more students on auto-pilot. We have several tools that will enable you to do so. Let’s have a look at them.
How will Marketing Automation improve the efficiency of your team?
Marketing automation is not only a tool to make your work easier, but also a great way to increase the effectiveness of your marketing team. By properly using automation, you can save time, increase customer engagement and generate better results.
Use marketing automation to build your company’s brand
Marketing automation is a tool that can radically change the way you build your company's brand. If you want to learn how to stand out from the competition thanks to modern technology, you've come to the perfect place.