Recently we wrote about performance marketing automation. Today we will take on performance marketing itself - what it is, how to do it well, what are the criteria for its effectiveness, and most importantly - what is better to beware of so that your marketing strategy doesn't take a hit.
Here at iPresso, we value performance marketing a lot! With this strategy, you can grow and scale your business – quickly and effectively. With performance marketing, you can reach new customers, mostly ones that are vitally interested in your services or products. And our platform is ready to help you with this area of your business. Let’s have a look at how iPresso help you make the most of performance marketing, specifically – Google Ads, WhatsApp, and push notifications.
As we all know, there are many different services and products in digital marketing, from ads through sponsored posts to marketing tools. Each form of marketing activity comes with specific pricing/billing models. In this article, we are going to show you the most popular ones.
E-commerce is a difficult and demanding sector, especially if you’ve just started. Customers’ expectations seem never to end, and the competition is always at your heels. In such a challenging environment, the best thing you can do is continually work on your customers’ engagement and loyalty. And in this post, we’re going to show you...