Quite a few companies are struggling with too few customers and a lack of appropriate tools to attract new people interested in their offerings. Those who have already dealt with this problem, however, may be severely disappointed as they continue to fail to achieve impressive results. It is important to remember that having a large number of users interested in our products does not guarantee profits and high sales. What is important is that the customer shows commitment and is willing to come back and use the company's services many times. If you're wondering what you can do to make sure people don't just make one-time transactions with you, this article is for you! We'll show you how to use marketing automation to build customer loyalty.
Tag: customer loyalty
Looking for loyal customers? Here’s a recipe for effective use of RFM reports
Getting loyal and engaged customers is very important for anyone running a business. The use of modern analytical tools, such as RFM reports, is becoming increasingly popular in this regard. They allow you to categorize your company's customers, making it easier to personalize your offerings and better tailor your products to a specific audience. We'll show you how you can use RFM analytics.
How to loyalize customers with Marketing Automation: A few words about e-couponing
Getting new customers is one thing. Keeping them engaged with your business is the other. Building a stable and profitable business requires both elements. Today, we want to focus on the latter.
What do you know about customer loyalty?
Customer loyalty is the ultimate goal for every entrepreneur and marketer. At the same time, it’s something vague and fickle. After all, customers are primarily looking for the best deals, don’t they? Recently, MarketingTechNews.com published an intriguing list of customer loyalty statistics (mostly from the British market). We’ve gathered the most interesting ones. Here we...