Marketing automation is your passageway to more sales, more people reaching out to your company, and higher AOV (average order value) rates. In this year’s last post, we want to show you how marketing automation can help you give your sales a solid boost. It’s your must-read as you’re planning sales and marketing activities in 2025!
Do you know what temporary emails are and when you can use them? Or are you looking for some solution to the plethora of SPAM you receive every day? In this article, we will explain what a 10-minute email is and discuss what its advantages and disadvantages are.
When communicating with your customers, you definitely want to encourage them to take advantage of your offer. One reliable way to make your audience curious is real-time marketing, that is, marketing activities based on changes in the environment. With iPresso Satellite, you will use the full potential of real-time marketing and tailor your ads to the needs of interested users.
A/B tests can be immensely helpful when it comes to verifying and increasing the effectiveness of your campaigns. If you use our marketing automation platform, you can use A/B tests in at least four areas: Email marketing, retargeting, website content, and push notifications. In this post, we will show you what to consider when creating A/B tests and how to put them to work.
Want to launch a new marketing campaign? Before you start taking any action, you need to prepare a marketing brief. Don't know what it is? In this article you will learn all about it. We will also explain why a marketing brief is essential for advertising agencies.
You certainly don't intend to offer customers only products you don't currently have in stock. Recommending well-described, purchasable goods is the key to success, but even the best-prepared marketing campaigns won't attract customers if you don't have an organized database with data. With Feed Manager you will manage products in many ways, and thanks to automatic updates you will avoid mistakes with availability and your customers will always buy what they care about!
Even in the age of social media, email marketing still plays a vital role in your marketing activities, especially when it comes to customers who are already in your database. Nowadays, it's relatively easy to automate email communication, especially with such a tool as iPresso. Read on to see what email marketing automation will give you!
