The goal of whisper marketing is to generate a relevant message that will reach a predefined audience. The more whisper marketing resembles participation in a direct discussion or a story told with a twist - the better it works.
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Tag: marketing
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How can you automate performance marketing?
Here at iPresso, we value performance marketing a lot! With this strategy, you can grow and scale your business – quickly and effectively. With performance marketing, you can reach new customers, mostly ones that are vitally interested in your services or products. And our platform is ready to help you with this area of your business. Let’s have a look at how iPresso help you make the most of performance marketing, specifically – Google Ads, WhatsApp, and push notifications.
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Marketing 4P or marketing mix – what is it?
This is one of the most essential marketing models. It has been the cornerstone of successful strategies for many years, and there is no indication that its popularity is about to end. Let's take a closer look at 4P marketing.
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Discover the first steps to implementing Marketing Automation
In most cases, marketing automation is not something you can implement overnight. A whole process is involved, primarily when it comes to integrating your current tools and platforms with marketing automation tools. So, what should you take into account when implementing MA for the first time?
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Personalization in Google Ads – reach customers with the right message
When it comes to pay-per-click advertising (e.g., Google Ads), your success depends on three crucial elements: who sees your ads, how attractive your ads are, and how good is the landing page that your ads lead to. iPresso can help you with at least two of those elements. And in this post, we want to show you how.
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Marketing Automation for marketing agencies: how to support your clients.
Marketing agencies support their clients in many aspects of digital marketing – from PR to social media management and performance marketing. It’s no mystery that in many cases and services provided for those clients, marketing automation can be extremely helpful. That’s why we decided to gather all the crucial features available within our platform and show you how to use them to help your clients.
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10 processes in your company you can automate right away
It’s a common misconception that automation is only for email marketing. Today, with advanced marketing automation platforms, you can automate many more processes (both marketing and sales-related) going on every day in your business. The benefit? Saving a lot of time, obviously! Let’s have a look at what you can automate almost immediately using iPresso.