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14 July 2026
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Tag: iPresso system

AI in Marketing 2026: Key Features That Will Transform AIO
Articles

AI in Marketing 2026: Key Features That Will Transform AIO

Alicja Kuźmińska
January 8
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Your 2026 Marketing Automation Strategy: How to Use iPresso Data to Create a Winning Plan for the Coming Year
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Your 2026 Marketing Automation Strategy: How to Use iPresso Data to Create a Winning Plan for the Coming Year

Alicja Kuźmińska
December 30
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Marketing Automation Audit: The Year-End Checklist to Find Gaps and Plan Optimizations for 2026
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Marketing Automation Audit: The Year-End Checklist to Find Gaps and Plan Optimizations for 2026

Alicja Kuźmińska
December 18
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Progressive Profiling from A to Z: How to Gradually Build a Customer Profile Using Short Surveys and Forms
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Progressive Profiling from A to Z: How to Gradually Build a Customer Profile Using Short Surveys and Forms

Alicja Kuźmińska
December 16
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Don’t Wait for the Customer to Ask. How to Send WhatsApp Notifications Your Customers Will Love
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Don’t Wait for the Customer to Ask. How to Send WhatsApp Notifications Your Customers Will Love

Alicja Kuźmińska
December 11
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CMO: No Longer the Head of Advertising, But the Architect of Growth. 3 Key Competencies That Will Dominate 2026
Articles

CMO: No Longer the Head of Advertising, But the Architect of Growth. 3 Key Competencies That Will Dominate 2026

Alicja Kuźmińska
December 9
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Marketing Command Center: How to Master Data Chaos?
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Marketing Command Center: How to Master Data Chaos?

Alicja Kuźmińska
December 4
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1-to-1 personalization in marketing automation: a smiling woman in an orange turtleneck points her finger toward the viewer, symbolizing direct and individualized customer communication.

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Lead scoring in marketing automation – a red token representing a qualified lead stands on a wooden block with a trophy design, standing out from the other tokens.

Lead scoring – how do you spot

People are different, and your customers are no exception. They make decisions based on completely

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