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iPresso Has Integrated With FullContact To Provide 360° Insights

FullContact is a powerful fully-connected contact management platform for professionals and enterprises. This new integration will allow you to gather even more information on your customers, enhance context and create personalized messages that improve engagement with your audience.

FullContact’s cross-platform suite of Apps and APIs enhance contacts with insights, while keeping them organized, synchronized, up to date, and safe. It helps marketers learn more about their customers by turing an email address, Twitter handle, or phone number into a full social profile. FullContact gathers data on a person’s job position, demographics, social profiles, and affinities.

Thanks to the integration, the data gathered by FullContact can be sent to iPresso Marketing Automation, where it may be used to precisely target customers, enhance context, and create personalized messages that improve engagement with your audience.

Advanced Marketing Automation campaigns employ various communication channels to send messages based on demographic and behavioral data. The information gathered by FullContact will further enhance the knowledge of particular contacts in iPresso’s database to make marketing campaigns even more successful!

Michał Pasternak

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