When running an online store, you certainly want to encourage customers to buy and offer them the most interesting products. Having a lot of goods from different categories, it's best to tailor ads to a specific audience and their shopping preferences. With iPresso, you will create personalized recommendation frames that will help you sell more.
Last time, we showed you the Basic version of our platform. We understand, though, that it can be insufficient for many large companies, especially in such sectors as banking and FMCG. If you’re after a truly enterprise-grade MA solution, iPresso Enterprise is your best bet.
You’ve been reading about marketing automation for some time now. Marketing automation surely can take your business to a whole new level, where work is streamlined and more effective. But where do you start? What should be your first step? That’s what we want to talk about in this post.
Opening hours are very important in e-commerce – they have a significant impact on your store’s UX and customer satisfaction. However, as the latest study shows, there is still a lot to do in this regard, at least in the UK.
In late December 2022, Storyblok published the results of a study conducted among over 6,000 online shoppers in the United States and Europe.
Marketing automation comes in handy in almost every sector and company, but this technology truly shines in e-commerce. As it happens, in online trade, it’s all about well-designed, repetitive processes. And that’s exactly what marketing automation offers. We want to show you how marketing automation can take your e-commerce business to a whole new level.
Recently, the cloud communications platform Sinch surveyed over 3,000 shoppers concerning their purchasing habits
