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13 July 2026
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Tag: marketing automation

87% of B2B companies have problems with buyer intent data
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87% of B2B companies have problems with buyer intent data

Maciej Mazurkiewicz
September 5
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Google introduces the Helpful Content update. What does it mean for your SEO?
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Google introduces the Helpful Content update. What does it mean for your SEO?

Maciej Mazurkiewicz
September 2
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Billing models in online marketing
Articles E-marketing Basics

Billing models in online marketing

Maciej Mazurkiewicz
August 26
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What do you know about customer loyalty?
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What do you know about customer loyalty?

Maciej Mazurkiewicz
August 24
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How does AI transform marketing?
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How does AI transform marketing?

Maciej Mazurkiewicz
August 19
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Marketing 101 with iPresso
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Marketing 101 with iPresso

Maciej Mazurkiewicz
August 5
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Benefit from product recommendations in your online store
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Benefit from product recommendations in your online store

Maciej Mazurkiewicz
August 3
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Lead scoring in marketing automation – a red token representing a qualified lead stands on a wooden block with a trophy design, standing out from the other tokens.

Lead scoring – how do you spot

People are different, and your customers are no exception. They make decisions based on completely

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Legal consultation analyzing GDPR compliance in marketing automation – a professional and a client reviewing privacy data documents at a desk with a laptop, Lady Justice statue, and a judge's gavel.

Marketing Automation and the GDPR – How

Marketing automation helps generate leads, personalize communications, and build relationships with customers. However, behind every

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