In iPresso, we are constantly making changes to how the system works. But now we have decided to make one major change that you definitely won't miss!
Post
Author: Maciej Mazurkiewicz (Maciej Mazurkiewicz)
Post
How to loyalize customers with Marketing Automation: A few words about e-couponing
Getting new customers is one thing. Keeping them engaged with your business is the other. Building a stable and profitable business requires both elements. Today, we want to focus on the latter.
Post
Marketing Automation in retail – combine offline and online experiences
Retail companies are just perfect for implementing the omnichannel model. Communication in many different channels, multiple features and offers, as well as personalized product recommendations – all of that can be easily automated. In this post, we want to show you how to use marketing automation in a retail business.
Post
Discover Feed Manager
If you’re running an online business, e.g., an online store, you surely have multiple data sources and assets to manage. Many of these assets are useful when it comes to communication with your customers (e.g., product data or blog posts). With our Feed Manager, you can manage them effectively and use them to conduct more effective marketing campaigns.
Post
Everything you need to know about consumer promotions using iPresso
Promotions, special offers, and discounts can be extremely effective when it comes to increasing sales, especially in the FMCG sector, but not only. In this post, we will focus on consumer promotions – how to prepare for them and how to make them effective so that your business can grow and attract more customers.
Post
Discover iPresso Enterprise
Last time, we showed you the Basic version of our platform. We understand, though, that it can be insufficient for many large companies, especially in such sectors as banking and FMCG. If you’re after a truly enterprise-grade MA solution, iPresso Enterprise is your best bet.
Post
SMS vs. WhatsApp – similar but different
Communicating with your customers and users via mobile devices entails many benefits. However, before you do, you need to pick the best tool to do so. There are two typically-mobile channels – text messages (also known as SMS messages) and WhatsApp.