CDPs are digital platforms enabling you to gather data about your customers from all the available sources and integrate them in one place. This solution has obvious benefits, just to mention improved data analytics. Today, we want to show you what CDPs are all about and how they can help you improve your sales and marketing efforts.
Some people think marketing automation is strictly for B2C companies, but that’s simply not true! Of course, B2C businesses have a bit wider choice concerning possible options, but it doesn’t mean that if you run a B2B business, you cannot benefit from this solution. And today, we’re going to prove our point!
Opening hours are very important in e-commerce – they have a significant impact on your store’s UX and customer satisfaction. However, as the latest study shows, there is still a lot to do in this regard, at least in the UK.
In late December 2022, Storyblok published the results of a study conducted among over 6,000 online shoppers in the United States and Europe.
Do you struggle with optimizing ROI for your marketing activities? There are four universal techniques that will help you deal with this problem. Let’s have a look at them!
WhatsApp is far more than just a messenger for everyday communication between friends and family. Today, it’s a vital communication tool companies more and more eagerly use to stay in touch with their customers. What should you know about WhatsApp?
Marketing automation comes in handy in almost every sector and company, but this technology truly shines in e-commerce. As it happens, in online trade, it’s all about well-designed, repetitive processes. And that’s exactly what marketing automation offers. We want to show you how marketing automation can take your e-commerce business to a whole new level.
