It’s a common misconception that automation is only for email marketing. Today, with advanced marketing automation platforms, you can automate many more processes (both marketing and sales-related) going on every day in your business. The benefit? Saving a lot of time, obviously! Let’s have a look at what you can automate almost immediately using iPresso.
So, you decided to organize an industry event for your customers, stakeholders, and coworkers. That’s a big assignment! There’s a lot of planning involved, as well as other things such as marketing, agenda, invitations, and venue. Thankfully, with our help, you can automate many elements on your to-do list. Sounds interesting, doesn’t it? Let’s have a look.
In iPresso, we are constantly making changes to how the system works. But now we have decided to make one major change that you definitely won't miss!
Getting new customers is one thing. Keeping them engaged with your business is the other. Building a stable and profitable business requires both elements. Today, we want to focus on the latter.
Retail companies are just perfect for implementing the omnichannel model. Communication in many different channels, multiple features and offers, as well as personalized product recommendations – all of that can be easily automated. In this post, we want to show you how to use marketing automation in a retail business.
If you’re running an online business, e.g., an online store, you surely have multiple data sources and assets to manage. Many of these assets are useful when it comes to communication with your customers (e.g., product data or blog posts). With our Feed Manager, you can manage them effectively and use them to conduct more effective marketing campaigns.
Promotions, special offers, and discounts can be extremely effective when it comes to increasing sales, especially in the FMCG sector, but not only. In this post, we will focus on consumer promotions – how to prepare for them and how to make them effective so that your business can grow and attract more customers.
