The global marketing automation software market is forecast to reach $7.63 billion worldwide by 2025, according to a report by Grand View Research.
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Tag: marketing automation
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iPresso among the top affordable Marketing Automation solutions!
iPresso was featured in Capterra’s list of the top 20 most affordable Marketing Automation Software platforms.
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Track the performance of your web push notifications in iPresso’s new dashboard
Web push dashboard is a new tool that will enable marketers to stay in touch with the performance of their web push communication.
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Split your contacts into random test groups to get the best version of marketing scenario!
iPresso now allows you to split your contacts into a number of groups, so that you are be able to perform A/B/X testing of your marketing scenarios.
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Contact Dashboard in iPresso – stay in touch with the trends in your database!
Contact Dashboard is a new feature of iPresso that will allow marketers to keep their fingers on the pulse of customers’ behavior and activities.
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iPresso’s integration with Smartsupp, live chat platform with visitor recording
Smartsupp is a platform that enables marketers to communicate with visitors on their websites in real-time and record their mouse movements and clicks. The data sent from Smartsupp to iPresso provide ability to perform further marketing actions in relation to visitors.
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All marketing communication channels in one place – with iPresso Marketing Automation!
Marketing automation systems provide marketers with the tools they need to effectively communicate with customers. Their operation is characterised by multichannel approach, which includes such channels as email, text and voice messages, and pop-ups. Some of the new features include such forms of communication as web push and mobile push notifications.