In iPresso, we are constantly making changes to how the system works. But now we have decided to make one major change that you definitely won't miss!
What are the opening hours of your store?
Opening hours are very important in e-commerce – they have a significant impact on your store’s UX and customer satisfaction. However, as the latest study shows, there is still a lot to do in this regard, at least in the UK.
Poor UX will cause the majority of your customers to go elsewhere
In late December 2022, Storyblok published the results of a study conducted among over 6,000 online shoppers in the United States and Europe.
94% of shoppers: we need accurate product information!
Do you care about the quality of product information in your online store? According to the latest market research, that aspect of your online business is essential.
New report: The future of personalized marketing
The company surveyed 100 senior-level marketing executives who shared their opinions on the current state of their own personalized marketing.
Just 44% of UK businesses respond to online reviews!
That’s what the latest online study published by DAC Group revealed. And the bad news keeps coming – 38% of British companies do not have local branch pages, and just less than half (42%) use UTM performance marketing tracking. The study was conducted in seven market categories among over 500 companies. This study perfectly shows...
The time of relationship marketing has come
The experts agree 2022 is the year of relationship marketing. People look for in-depth, personalized customer experiences and they want to engage in communication with brands using multiple channels. As Tim Glomb from Cheetah Digital puts it: “People want to have a voice. They want to be recognized, and they want to be given recognition...