If you run an FMCG company, you surely want to reach your customers effectively, both in offline and online channels. The fact is, with marketing automation, you can do so more effectively. In this post, we will show you how to benefit from marketing automation in the FMCG industry.
Marketing agencies support their clients in many aspects of digital marketing – from PR to social media management and performance marketing. It’s no mystery that in many cases and services provided for those clients, marketing automation can be extremely helpful. That’s why we decided to gather all the crucial features available within our platform and show you how to use them to help your clients.
Every purchasing process can be depicted as a journey. Analyzing and optimizing this process can help you win more customers and make your business more stable. How can marketing automation help you with this? Let’s find out!
B2B marketing differs significantly compared to B2C. Here, the majority of marketing activities revolve around supporting the sales process. Although there is room for strictly image-based campaigns, the fact is, B2B companies are mostly focused on increasing sales. If that’s true in your case, how can marketing automation streamline your everyday work?
So, you decided to organize an industry event for your customers, stakeholders, and coworkers. That’s a big assignment! There’s a lot of planning involved, as well as other things such as marketing, agenda, invitations, and venue. Thankfully, with our help, you can automate many elements on your to-do list. Sounds interesting, doesn’t it? Let’s have a look.
Getting new customers is one thing. Keeping them engaged with your business is the other. Building a stable and profitable business requires both elements. Today, we want to focus on the latter.
Retail companies are just perfect for implementing the omnichannel model. Communication in many different channels, multiple features and offers, as well as personalized product recommendations – all of that can be easily automated. In this post, we want to show you how to use marketing automation in a retail business.
