Getting Data from Customers: Unlock the Power of Zero-Party Data Before Your Competition Does

Getting Data from Customers: Unlock the Power of Zero-Party Data Before Your Competition Does

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How to win back a customer at the last second? This Exit-Intent scenario in iPresso is your last resort.

How to win back a customer at the last second? This Exit-Intent scenario in iPresso is your last resort.

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The clock is ticking until Black Friday. Here are 5 automations you need to implement NOW to make Q4 record-breaking, not chaotic.

The clock is ticking until Black Friday. Here are 5 automations you need to implement NOW to make Q4 record-breaking,

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Stop showing everyone the same banners! See how dynamic content in iPresso personalizes your offer and doubles your CTR

Stop showing everyone the same banners! See how dynamic content in iPresso personalizes your offer and doubles your CTR

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How to make sales finally love marketing? The answer: Contact scoring in iPresso. Here’s how to do it step by step

How to make sales finally love marketing? The answer: Contact scoring in iPresso. Here’s how to do it step by

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“Product back in stock” notification that sells. How to optimize content and timing to recover maximum sales? [analysis + templates]

“Product back in stock” notification that sells. How to optimize content and timing to recover maximum sales? [analysis + templates]

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How to get customers to ask for a loan meeting themselves? This automation does 80% of the work for you

How to get customers to ask for a loan meeting themselves? This automation does 80% of the work for you

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Are your campaigns being ignored? That’s because you’re not hacking the recipient’s brain. Here are some psychological tricks that will change that

Are your campaigns being ignored? That’s because you’re not hacking the recipient’s brain. Here are some psychological tricks that will

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From “thank you for your booking” to “welcome back.” A complete, automated post-sales funnel for the travel industry

From “thank you for your booking” to “welcome back.” A complete, automated post-sales funnel for the travel industry

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How can you make your top 10% of customers generate 50% of your revenue? Answer: An automated loyalty program based on their value

How can you make your top 10% of customers generate 50% of your revenue? Answer: An automated loyalty program based

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Building your own consumer base in

Download the free e-book and learn how marketing automation will help you beat

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Do better marketing. Automatically.

Learn who Marketing Automation is for and how to implement it step by

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60 facts about Marketing Automation

Facts and statistics collected to surprise you completely for free. No waffling, just

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Stop being a slave to your tools. Unlock the true power of automation with

Need solutions that will allow you to combine all your tools into one coherent ecosystem, but don't know how to do it?

Stop being a slave to your tools. Unlock the true power of automation with APIs and create scenarios that others can only dream of
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Leads from a developer fall silent after the first contact? See the sequence that

Buying an apartment is one of the most important financial decisions in life. A lead even needs several years before finally deciding

Leads from a developer fall silent after the first contact? See the sequence that heats up the relationship and makes appointments on its own
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Are your campaigns lying? Control groups reveal the truth

Every day, you flood your customers with emails, push notifications, and text messages. Everything looks good in terms of opens and conversions.

Are your campaigns lying? Control groups reveal the truth
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General cleanup in Marketing Automation. How to refresh old scenarios in one day and

Automation scenarios launched a few months ago are working efficiently, so can you forget about them? Not quite. Audience preferences change, offers

General cleanup in Marketing Automation. How to refresh old scenarios in one day and boost their results by 20%
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Is your e-book no longer working? Check out 5 lead magnets that will attract

If you suspect that e-books are no longer working as well as lead magnets, you're right. The problem isn't that people have

Is your e-book no longer working? Check out 5 lead magnets that will attract experts (not beginners)
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One email is not enough. Learn about the “Cart 2.0” scenario that recovers customers

Every abandoned shopping cart is a lost opportunity. According to a report by the Baymard Institute, more than 70% of shopping carts

One email is not enough. Learn about the “Cart 2.0” scenario that recovers customers via email, SMS and push in 48 hours
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You only get one chance at… onboarding. How to make customers fall in love

The first contact with a customer is an important moment. Like the first meeting on a date - you either shine from

You only get one chance at… onboarding. How to make customers fall in love with your brand from the first email?
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Most financial companies only sell. See how to educate on a large scale to

Many companies in the financial industry act like a pushy salesman in a bazaar - they shout, waving another “revolutionary” offer in

Most financial companies only sell. See how to educate on a large scale to make customers want to buy from you themselves
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Stop spamming, start talking. How to combine email, SMS and social media into one

Omnichannel is an essential part of a marketing strategy for companies looking to build a consistent customer experience. Users move freely between

Stop spamming, start talking. How to combine email, SMS and social media into one cohesive customer story
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It’s not stalking, it’s personalization. See how to use data from Marketing Automation in

It's not enough just to have good products or services. The key to success is personalized communication that hits each customer's needs.

It’s not stalking, it’s personalization. See how to use data from Marketing Automation in the sales conversation to make your customer feel special
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How do you send 10,000 emails, each of which will be unique? It’s easier

How do you reach a wide audience with communication that sounds like it was written specifically for each of them? The answer

How do you send 10,000 emails, each of which will be unique? It’s easier than you think with this one feature
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