The purchasing decision is a battle between reason and emotion. In this battle, the subconscious, driven by cognitive biases, usually wins. Combine

You buy your tickets, wait for your dream flight, and then... what next? This is where the real game of building a

Some people buy more, more often, and choose more expensive products. The problem? Most companies treat every customer the same. An automated

Do you run a gym or offer wellness services? Do you want your customers to come back for longer, rather than disappearing

Do you think the lead found your brand by typing its name into a search engine? What if, in fact, a friend

You create interesting content, prepare a series of webinars, but still can't get the number of leads you want? Or maybe you

Need solutions that will allow you to combine all your tools into one coherent ecosystem, but don't know how to do it?

Buying an apartment is one of the most important financial decisions in life. A lead even needs several years before finally deciding

Every day, you flood your customers with emails, push notifications, and text messages. Everything looks good in terms of opens and conversions.

Automation scenarios launched a few months ago are working efficiently, so can you forget about them? Not quite. Audience preferences change, offers

If you suspect that e-books are no longer working as well as lead magnets, you're right. The problem isn't that people have