blog iPresso Marketing Automation

The Personalization of Message in 360 Degree Marketing

360 Degree Marketing is a great way to surround customers with marketing messages. No matter who and how consumes content, you can reach him with your message. If you want this operation to be successful, the...

What is the 360 Degree Marketing?

A well-thought-out and once applied action may benefit you. The same action inscribed in the context will most definitely benefit you even more. If the same action is a part of a larger mechanism, it will...

What is KPI?

KPI or Key Performance Indicator is a parameter necessary in the work of every marketing specialist. It shows how effective is the work of a given specialist, and often the entire team. A modern approach to...

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